If you own it, I can probably use it.
Most businesses are sitting on far more than they think.
Webinars and recorded talks
One 45-minute session becomes eight to ten clips.
Blog posts and articles
Turn the ones that already rank into something watchable.
Podcast episodes
The good bits pulled out and captioned.
PDF brochures and guides
Your services, explained properly in sixty seconds.
Slide decks
Course material and training, made watchable.
Product photography
Showroom stock turned into a proper showcase.
Old footage
Event film and testimonials, cut down and cleaned up.
Written reviews
Google and Trustpilot reviews as branded video.